Legacy Impact is the collective term for the long-term, positive benefits brought by business events. These impacts are usually qualitative and harder to measure in the traditional sense —but they are precious contributions to business events.
Legacy Impact is not a coincidental or random form of impact. It is intentional and starts with an impact vision which will be achieved through aligned programming, observations and validation.
Business events are powerful platforms to bring different groups with different goals together for the realisation of big-picture outcomes. By focusing on making real changes, we create more opportunities for cross-industry collaborations; enhanced community engagement; better policy development; best practices sharing, and other outcomes that focus on solving real problems.
Simply put, Legacy Impact enables your event to improve the quality of living and make the world a better place. It helps to maximise your investments, diversify your Return on Investments (ROI) and measure your Return on Objectives (ROO).
There are 3 main stakeholder groups who will benefit from Legacy Impact.
The Sarawak Government recognises that business events are drivers to empower communities; conserve heritage, culture and biodiversity; promote investment; and the overall development of Sarawak and its industries. There are 5 areas where legacies take place:
Progress and development in industries/sectors because of new knowledge, partnerships, visibility and brand reputation
Social benefits such as improved health, quality of life, community awareness and engagement, service to host community
Trading of products and services leading to new money, total economic impact with jobs and tax revenues
Environmental awareness and sustainability including support for indigenous cultures
Changes in governance, public/private services as a result of positive policies.
This Guideline includes: